Meet Your Instructor
Kimberly Wells is a Social Media Manager from Toronto, Canada with a passion for social media and creating micro-communities. Since 2016, she has engaged communities for small business owners. Her goal is to help each business owner build their brand and increase their visibility.
For the past several years Kim has worked with small business owners in B2B and B2C sectors to create meaningful communities and successful social strategies. Her work has included a range of services including strategy, event planning, and content creation.
Social Media Management Curriculum
- Module 2.1 Intro (0:21)
- 2.2 Social Media Manager Role (2:40)
- 2.3 Social Media Manager Tasks (5:22)
- 2.4 Copywriting (1:47)
- 2.5 Content Creation (1:31)
- 2.6 Customer Service (1:45)
- 2.6 SEO (1:00)
- 2.7 Role of a Content Creator (0:42)
- 2.8 Types of Content (1:31)
- 2.9 Images (2:07)
- 2.9 Videos (2:04)
- 2.10 Blog Post (2:25)
- 2.11 Newsletters (2:31)
- 2.12 Content For Each Platform (3:34)
- 2.12 Instagram Reels (2:10)
- 2.13 Instagram Stories (1:15)
- 2.14 Facebook (1:28)
- 2.15 Twitter (1:40)
- 2.16 Tik Tok (2:24)
- 2.17 Youtube (1:32)
- Pinterest (3:28)
- 3.1 Introduction to Videos (0:35)
- 3.2 Intoduction to Videos (1:36)
- 3.3 Video Stats (1:22)
- 3.4 Benefits of Videos (3:36)
- 3.5 Live Streaming (3:25)
- 3.6 Getting Started With livestreaming (4:36)
- 3.7 Going Live (1:16)
- 3.8 Value of Video (0:41)
- 3.9 Different Types of Videos (0:25)
- 3.10 Onboarding Videos (1:23)
- 3.11 Tutorials + How Tos (0:33)
- 3.12 Meet The Team Videos (0:21)
- 3.13 Customer Stories (0:48)
- 3.14 Explainer Videos (0:32)
- 3.15 Personalized Messages (0:26)
- 3.16 Authenticity when creating video (1:02)
- 5.1 Module 4 Overview (0:36)
- 5.2 Intro to Scheduling and Planning (0:50)
- 5.3 Planning & Scheduling Your Day (1:35)
- 5.4 Planning Content With Notion (1:53)
- 5.5 Scheduling Platforms (2:11)
- 5.6 Most Popular Scheduling Platforms (2:24)
- 5.7 Planning And Organizing Content (2:18)
- 5.8 Organizing Content (1:55)
- 5.9 Planning Toolbox (1:53)
- 5.10 Creating a Content Calendar (4:09)
- 5.11 Lets Test Your Knowledge (0:20)
What You Will Learn
Our social media management course will teach you EVERYTHING you need to know about social media. Specifically, we will cover the following topics:
- How to choose the best social media channels that aligns with the goals of the business/brand you're managing.
- Simple strategies you can use to set up each new channel.
- How to create content that converts on each platform.
- Learn an extensive framework that will help you plan out your month so you can create the most content possible .
Taking this course will save you time and money. You’ll become the best social media manager out there - guaranteed.